Question 1

All of the following are advantages of online retail except:

Accepted Answer

A)   lower supply chain costs.
B)   lower cost of distribution.
C)   ability to change prices.
D)   faster delivery of goods.E) B) and D)
F) A) and B)

Question 2

Gross margin is defined as gross profit:

Accepted Answer

A)   minus total operating expenses.
B)   divided by net sales revenues.
C)   divided by cost of sales.
D)   minus net income.E) C) and D)
F) None of the above

Question 3

Which of the following is not one of the methods used by traditional retailers to develop omni-channel integration?

Accepted Answer

A)   online catalog
B)   online order, in-store pickup
C)   online supply-push
D)   online promotions for offline purchasesE) A) and B)
F) None of the above

Question 4

Which of the following is not an example of a transaction broker?

Accepted Answer

A)   a stockbroker
B)   a real estate agent
C)   an accountant
D)   an employment agencyE) B) and C)
F) A) and D)

Question 5

What is another name for pro forma earnings?

Accepted Answer

A)   net margin
B)   operating income
C)   earnings before income taxes, depreciation, and amortization (EBITD
A)  
D)   generally accepted accounting principles (GAAP)  earningsE) B) and D)
F) All of the above

Question 6

Operating margin is defined as:

Accepted Answer

A)   operating income or loss divided by net sales revenues.
B)   operating income or loss divided by total operating expenses.
C)   net sales revenues divided by net income or loss.
D)   net assets divided by net liabilities.E) None of the above
F) B) and C)

Question 7

Which of the following is not categorized as an operating expense?

Accepted Answer

A)   the cost of products being sold
B)   marketing costs
C)   administrative overhead
D)   amortization of goodwillE) A) and C)
F) C) and D)

Question 8

All of the following have introduced their own versions of Buy buttons except:

Accepted Answer

A)   Facebook.
B)   Pinterest.
C)   Instagram.
D)   Tumblr.E) B) and D)
F) B) and C)

Question 9

The online mortgage industry has transformed the process of obtaining a mortgage.

Accepted Answer

A) True 
 B)False

Question 10

In ________, all of a customer's financial (and even nonfinancial)  data are pulled together into a single, personalized website.

Accepted Answer

A)   account aggregation
B)   a financial portal
C)   integrated financial services
D)   EBPP systemsE) All of the above
F) B) and C)

Question 11

Which of the following measures the percentage of sales revenue a firm can retain after all expenses are deducted from gross revenues?

Accepted Answer

A)   gross profit
B)   net margin
C)   operating margin
D)   working capitalE) A) and D)
F) B) and C) B

Question 12

Which of the following is not a major trend in online retail for 2018-2019?

Accepted Answer

A)   Buying online has become a normal, mainstream, everyday experience.
B)   The average annual purchase of online buyers continues to increase.
C)   Specialty retail sites show rapid growth in online retail.
D)   The number of online buyers begins to plateau.E) B) and C)
F) A) and D)

Question 13

Which of the following is an on-demand service company focused on lodging?

Accepted Answer

A)   Uber
B)   Lyft
C)   Airbnb
D)   Task RabbitE) A) and C)
F) C) and D)

Question 14

Which of the following is not a key industry strategic factor?

Accepted Answer

A)   synergies
B)   barriers to entry
C)   industry value chain
D)   existence of substitute productsE) A) and B)
F) A) and C)

Question 15

Online retail constitutes about 20% of the total retail market today.

Accepted Answer

A) True 
 B)False

Question 16

Which of the following best explains why the service sector is a natural avenue for e-commerce?

Accepted Answer

A)   The service sector is less geographically reliant and more globally oriented.
B)   The service sector has historically been more technology-reliant.
C)   Much of the value in services is based on the collection, storage, and exchange of information.
D)   It is not; services are difficult to translate to e-commerce because they rely on face-to-face communication and barter.E) A) and B)
F) A) and C) C

Question 17

Approximately ________ % of the United States labor force is involved in providing services.

Accepted Answer

A)   50
B)   60
C)   70
D)   80E) A) and D)
F) None of the above

Question 18

All of the following services require extensive personalization except:

Accepted Answer

A)   financial services.
B)   legal services.
C)   medical services.
D)   accounting services.E) B) and C)
F) A) and C)

Question 19

All of the following statements about Amazon are true except:

Accepted Answer

A)   in 2016, Amazon purchased Jet.com, one of its discount competitors.
B)   Amazon Web Services is now a major part of Amazon's business.
C)   eBay can be considered a competitor of Amazon's.
D)   the rising cost of shipping represents one of the biggest threats to Amazon's long-term profitability.E) C) and D)
F) B) and C)

Question 20

Current liabilities are debts of the firm that will be due within:

Accepted Answer

A)   three months.
B)   six months.
C)   one year.
D)   two years.E) A) and B)
F) B) and D) C

Exam 11: E-Commerce Retail and Services

All of the following are advantages of online retail except:

Correct AnswerverifiedShow Answer

Gross margin is defined as gross profit:

Correct AnswerverifiedShow Answer

Which of the following is not one of the methods used by traditional retailers to develop omni-channel integration?

Correct AnswerverifiedShow Answer

Which of the following is not an example of a transaction broker?

Correct AnswerverifiedShow Answer

What is another name for pro forma earnings?

Correct AnswerverifiedShow Answer

Operating margin is defined as:

Correct AnswerverifiedShow Answer

Which of the following is not categorized as an operating expense?

Correct AnswerverifiedShow Answer

All of the following have introduced their own versions of Buy buttons except:

Correct AnswerverifiedShow Answer

The online mortgage industry has transformed the process of obtaining a mortgage.

Correct AnswerverifiedShow Answer

In ________, all of a customer's financial (and even nonfinancial) data are pulled together into a single, personalized website.

Correct AnswerverifiedShow Answer

Which of the following measures the percentage of sales revenue a firm can retain after all expenses are deducted from gross revenues?

Correct AnswerverifiedB

Which of the following is not a major trend in online retail for 2018-2019?

Correct AnswerverifiedShow Answer

Which of the following is an on-demand service company focused on lodging?

Correct AnswerverifiedShow Answer

Which of the following is not a key industry strategic factor?

Correct AnswerverifiedShow Answer

Online retail constitutes about 20% of the total retail market today.

Correct AnswerverifiedShow Answer

Which of the following best explains why the service sector is a natural avenue for e-commerce?

Correct AnswerverifiedC

Approximately ________ % of the United States labor force is involved in providing services.

Correct AnswerverifiedShow Answer

All of the following services require extensive personalization except:

Correct AnswerverifiedShow Answer

All of the following statements about Amazon are true except:

Correct AnswerverifiedShow Answer

Current liabilities are debts of the firm that will be due within:

Correct AnswerverifiedC

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B

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C

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C